Business As Mission (BAM) is a movement of kingdom minded business people whose emphasis is on transforming communities through businesses with an intention to make Jesus known, encountered or followed. BAM recognises that daily work of doing and being in business is one way of engaging with society, bringing the kind of transformation desired by Christian faith.
This approach implies a holistic mission in which there is a conscious evangelistic engagement with the business world as a place where the Lordship of Christ and the Kingdom of God is hoped for and worked out in the decisions, culture, structures and systems of commercial life. BAM recognises business is a calling, the business people are fulltime ministers – not just mere mission supporters, and the marketplace is a prime mission field.
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